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July 16, 2017

Brands Just Wanna Have (Summer) Fun

These brands are living in the sunshine and loving it!

Being a brand means giving your customer a certain feeling. And sometimes, that feeling can be a lot of fun! Brands are taking advantage of that summer feeling all across social media.

Whether you’re a new brand or a long-established brand, social media is a great way to connect with a wide range of people. You can even connect with other brands to get the word out about what you’re doing, selling or sharing.

This summer, We’ve been having a blast checking out the ways that brands from many different markets are having fun with their social media.

Showing Off A Hilarious Review

Where better to find product reviews than Amazon? There are hundreds of millions of products sold on this wildly popular online marketplace. That equals hundreds of millions of products reviews. Some of which are completely and totally hilarious.

And bravo to Amazon for cross-referencing this post with one of the most popular internet subjects of all time: cats!

Caturday has taken on a whole new meaning 😺#AmazonReview

A post shared by Amazon (@amazon) on

Jumping on the Random Holiday Bandwagon

There are countless random holidays brands can “celebrate” including National Ice Cream day, Random Act of Kindness Day and Houseplant Appreciation Day. This is a fun and happy-go-lucky way to engage your followers and to attract new ones.

Look ahead at the calendar and see what holidays are coming up that you can tie into your brand.

Hooray for #rosé! Who are you toasting with on #NationalRoséDay?🌹📷@wholefoodsdc #cheers #weekend #roséallday

A post shared by Whole Foods Market (@wholefoods) on

Leverage Local Events

You’re going to be at a popular event–make sure your audience knows! Tag the event and add a location to your post. There’s a good chance others who are attendance will be looking for social media updates. And for those who aren’t there, they can live vicariously through you!

 Create an Adorable Graphic

There are tons of tools out there to help you with this. One of our favorites is Canva. Your brand can look professional and well-designed for free! Canva allows you to create graphics perfectly sized for Instagram, Facebook and more.

There are limitless ideas out there for great seasonal quotes. Check out a platform like Pinterest for tons of inspiration.

🍹🍹🍹 Tag a friend who always wants a tiny drink umbrella #mondays

A post shared by ModCloth (@modcloth) on

#Repost

A great way to connect with other brands and influencers is to repost content. Just make sure you always give credit to the original poster! They may give you a shout-out in return, calling further attention to your post.

And it certainly doesn’t hurt to have adorable animals in the mix.

Have A Contest

Contests and giveaways are a really fun and exciting way for brands to engage followers. You can make rules for the contest, like tagging two friends, following your brand and more. People get really excited when they have an opportunity to win something! Promote one of your brand’s best products or services and the sign-ups will come rolling in.

Not sure where to start?

We love working with small businesses to make a successful marketing strategy. Contact us today to get the ball rolling.

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