Being a brand means giving your customer a certain feeling. And sometimes, that feeling can be a lot of fun! Brands are taking advantage of that summer feeling all across social media.
Whether you’re a new brand or a long-established brand, social media is a great way to connect with a wide range of people. You can even connect with other brands to get the word out about what you’re doing, selling or sharing.
This summer, We’ve been having a blast checking out the ways that brands from many different markets are having fun with their social media.
Where better to find product reviews than Amazon? There are hundreds of millions of products sold on this wildly popular online marketplace. That equals hundreds of millions of products reviews. Some of which are completely and totally hilarious.
And bravo to Amazon for cross-referencing this post with one of the most popular internet subjects of all time: cats!
There are countless random holidays brands can “celebrate” including National Ice Cream day, Random Act of Kindness Day and Houseplant Appreciation Day. This is a fun and happy-go-lucky way to engage your followers and to attract new ones.
Look ahead at the calendar and see what holidays are coming up that you can tie into your brand.
You’re going to be at a popular event–make sure your audience knows! Tag the event and add a location to your post. There’s a good chance others who are attendance will be looking for social media updates. And for those who aren’t there, they can live vicariously through you!
There are tons of tools out there to help you with this. One of our favorites is Canva. Your brand can look professional and well-designed for free! Canva allows you to create graphics perfectly sized for Instagram, Facebook and more.
There are limitless ideas out there for great seasonal quotes. Check out a platform like Pinterest for tons of inspiration.
A great way to connect with other brands and influencers is to repost content. Just make sure you always give credit to the original poster! They may give you a shout-out in return, calling further attention to your post.
And it certainly doesn’t hurt to have adorable animals in the mix.
#Repost @dogsofinstagram Did you know that employees at pet-friendly workplaces are twice as likely to indicate that they're "very satisfied" with their work environment? Today is national #bringyourdogtoworkday but shouldn't that be every day? We've teamed up with @purina to help make that a reality. Tap the link in our bio and/or check out our Insta-Story to learn more about the #PetsAtWork movement. #dogsofinstagram #PurinaPartner 📸 @elliedoodledog
Contests and giveaways are a really fun and exciting way for brands to engage followers. You can make rules for the contest, like tagging two friends, following your brand and more. People get really excited when they have an opportunity to win something! Promote one of your brand’s best products or services and the sign-ups will come rolling in.
We love working with small businesses to make a successful marketing strategy. Contact us today to get the ball rolling.